Patriot Blogger

Coca-Cola Co. is one of the leading users of our precious fresh water supplies on earth, and has just announced on the 23 of April that Coke and Georgia Tech will come together to combat Global warming together.

Georgia Tech’s Enterprise Innovation Institute will help Coke cut down on their energy consumption by 23 percent, eliminating over 10,000 metric tons of CO2 emissions each year and eliminate an excess of one million U$.

CO2 emissions are the main cause of global warming, Coke is very aware of this fact and is taking measures to deal with a positive and proactive future economy that will base itself on eco-smart enterprises.

By investing 3 million U$ in their Atlanta Headquarters with “retooling”; Coke is looking to economize on that money by 2010, meeting forecasted CO2 restrictions for that year without any profit loss, Coke is going eco-smart.

With innovative techniques that include rainwater harvesting, irrigation control systems, air conditioning and lighting systems that are all more energy-efficient, Coke begins the path of sustainability in Atlanta, Georgia with talons as strong as the bald eagle itself.

Much like the American Bald Eagle, when it has become old and worn by the years, it will find a quiet place to rip out all its feathers, all its talons, and its own beak to then grow new ones to live as a new bird of prey; this is what Coke is doing now.

Coca-Cola Co. is being reborn to live for a brighter, more self-reliant and sustainable tomorrow, combating Global Warming with new talons, new beak and new feathers; leading the way for others to follow, together with Georgia Tech, Coke knows a good thing when they find it.

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